Salesforce has put a price on its AI assistant. Agentforce Coworker now costs $50 per user per month, announced alongside a round of updates. Salesforce says more than 185,000 people already use it. The tool lets staff hand routine work to an AI helper without leaving the apps they already use.
What it does
Coworker is an AI assistant that works from a user's Salesforce information, the system many companies use to track customers. A user can ask it to check on an at-risk client renewal. It pulls the customer history and helps coordinate with the right teams or other AI agents. Salesforce says it keeps each user's existing data and permissions in place.
What changed
The update makes Coworker more proactive and easier to use. The announcement names several additions:
- Reusable Skills
- Conversation History
- Scheduled tasks
- A Daily Digest to keep teams on top of priorities
- Turning chat in Microsoft Teams into tasks
The material does not explain Skills in detail. The $50 price is described as predictable, meaning one flat per-user rate.
Who is using it
Named customers include The Adecco Group, Fulton Bank and BACA Systems. Fulton Bank says it rolled out more than 20 uses in a few weeks for about 3,000 users. Adecco is expanding its use across 40 countries. Its CEO, Denis Machuel, said the tool gives teams candidate history and client context when human judgment matters most.
James Nakashima, a Salesforce product executive, put the pitch this way: the future is not more agents to manage, but one Coworker that brings the right agents together.
What to watch
The tool is only as good as the data it reads. If customer records in Salesforce are out of date or wrong, Coworker's answers will reflect that. Businesses also need to think about training. Staff may need time to learn how to work with an AI helper.
The announcement does not say whether the $50 fee covers everything a business needs or whether other Salesforce costs apply. Those details are worth asking about before signing up.
What to do
Companies that already use Salesforce can start with a free trial or talk to their Salesforce account executive. Before that, a quick cleanup of customer records is a sensible first step.
The takeawayIf your team uses Salesforce, clean up your customer data before trying Coworker, because the AI can only work with what it finds there.