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Oura · Health tech1 min read

Oura, the smart ring maker, buys an AI doctor service for $625M

Oura, the smart ring maker, plans to buy Counsel Health, a service that mixes AI with on-demand doctors, for $625 million. Your health data may end up in one place.

By the Dashline deskSource: Techmeme
Oura, the smart ring maker, buys an AI doctor service for $625M
Photo: Ajay Suresh from New York, NY, USA, CC BY 2.0

Oura, the company behind the smart ring, has agreed to buy Counsel Health for $625 million. Counsel Health is a service that combines artificial intelligence with on-demand doctors. Bloomberg's Mark Gurman reported the deal.

The money behind it

Oura also shared sales figures. It says fourth-quarter revenue grew 153% from a year earlier to $533 million. It says full-year 2026 revenue grew 92% to $1.75 billion. Those numbers suggest a company with plenty of momentum as it makes a large purchase.

Why it matters

A smart ring gathers numbers about your body. A doctor service can turn questions into answers. Putting the two under one roof could mean a wearable that does more than track sleep and can connect you with real doctors. It could also mean more of your personal health data sitting with one company.

What is not known yet

  • When the deal is expected to close.
  • How Counsel Health will work inside Oura's products.
  • What the doctor service will cost users.
  • How Oura will handle health data shared with the service.

The material available does not answer these questions. Anyone who wears an Oura ring should watch for updates on pricing and privacy before using any new doctor feature.

The takeaway

Oura is buying an AI and doctor service for $625 million, so watch how it plans to handle your health data once the two are linked.

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