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ReleaseKickstarter · Shopify2 min read

Kickstarter now sends backer orders straight to Shopify stores

Kickstarter's new free Shopify app moves finished backer orders into a creator's store, cutting out the spreadsheet work that usually follows a funded campaign.

By the Dashline deskSource: PYMNTS
Kickstarter now sends backer orders straight to Shopify stores
Photo: USDAgov, Public domain

Kickstarter has launched a free app in the Shopify App Store that sends finished backer orders straight into a creator's Shopify store. It went live Wednesday, Nov. 11. The goal is to replace the manual spreadsheet work many creators face after a campaign ends.

What it does

The app works with Pledge Manager, Kickstarter's tool for collecting shipping details, taxes and add-on purchases after a campaign. Once orders are final, creators can sync them to Shopify for fulfillment. Tracking information then goes back to Kickstarter, where backers can follow their shipments.

Until now, creators had to export and reformat spreadsheets before uploading backer orders into Shopify. The app removes that step.

How it works

  • Creators match Kickstarter reward options to Shopify products using SKUs, which are product codes.
  • Orders can move in batches, and syncing can be paused or resumed.
  • Creators can schedule several waves of fulfillment.
  • Backers get 48 hours to confirm their shipping address before their order transfers.

Who it is for

The app is aimed at creators who use Kickstarter to introduce a product and build early demand, then rely on Shopify for ongoing sales and shipping. As campaigns bring in more orders, manual handling gets harder and mistakes get easier. Pledge Manager also connects with ShipStation, another shipping tool.

Backers do not need to do anything new, but the 48-hour window to confirm an address is worth watching. Tracking updates appear on Kickstarter.

What it costs

The app is free for Kickstarter creators who use Pledge Manager. Standard Kickstarter crowdfunding fees still apply. To use it, creators need a launched Pledge Manager, Shopify administrator access and matching SKUs for their products and Kickstarter rewards.

Jeff Kennedy, who works in partnerships at Shopify, said in a statement: "Kickstarter is where creators prove there's demand for an idea, and Shopify is where they grow it into a business."

The takeaway

Creators who crowdfund on Kickstarter and sell on Shopify can now move orders over without spreadsheets, but they need matching SKUs and Kickstarter's usual fees still apply.

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