Inc. reports Google's AI search is slowing its ad revenue, yet Google won't turn it off. Here is what is known and what you can do about it.
Google is sticking with AI search even though, according to Inc., it is slowing the company's ad revenue. Inc. also says Google's AI Mode contributed to Alphabet losing $500 billion in market value. Alphabet is Google's parent company. The article says Google refuses to turn AI search off.
AI Mode is part of Google's push to put AI-generated answers in front of people who search. Google earns money from ads, so a slowdown in ad revenue matters to the company. Even so, Inc. reports that Google is not backing away. Its story title goes further and argues that Google plans to make AI Overviews, the AI summaries in search results, even worse.
Inc. says there is a way to bypass AI search. The material available here does not spell out the steps, so the original Inc. article is the place to look for them. The main point for readers is that AI answers are not something you have to accept. If they get in the way of your searches, you can work around them.
Expect Google to keep pushing AI search for now.
Google is not backing off AI search, so if the AI answers get in your way, plan to work around them.
A former Nvidia product manager has started Udu Technologies to let African startups and institutions rent AI computing power instead of buying it.
Read more: Ex-Nvidia engineer starts company to bring AI computing power to AfricaGenRobot AI raised $100 million to record how people work, so robot makers can use those recordings to teach machines home, factory and warehouse tasks.
Read more: Beijing startup raises $100 million to teach robots by watching peopleRecruiters say AI now handles much of the screening work, so employers may start asking what a fee of a share of a new hire's salary actually pays for.
Read more: AI is speeding up hiring and putting recruiter fees under pressure
